In working with Character SF brand development agency; I worked on an emerging robotic product in creating a digital presentation template system. The client’s primary use of their presentations were for online presentations and leave behinds.
Keynote: Layout and design
Color & Style Direction
The design was to embody the clean, simple yet nuanced color pallet and design treatment the Character SF team created for this tech robotic company. I leveraged their color cues to establish a style vibe that would accompany a large amount of copy and compelling layouts to create visual interest in the robotic device.
The basis behind the design template was to ensure every shareholder could quickly adapt their raw content and data into simplified designs. The program Keynote met the standards Kindred was looking for with balanced copy and spur the colors selected to sophisticate the growing brand’s visual messaging direction.
Graphics and Section Pallets
All charts and graphics built and customized in Keynote for Kindred leadership to easily update company-specific data while maintaining a brand, cohesive visual output. My sentiment was to bring the brand’s color story to the forefront compared to sticking to one or two MVP colors, which allowed Kindred to establish the brand personality at the point of contact.